As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
As the natural hair movement started to gain traction ten years ago, my client began expressing a desire to embrace their texture. For the first time in our culture, the curls and the kinks we were born with was seen as something beautiful. I wanted to create a way for women to transition using protective styles that didn't require heat or chemical processing. I envisioned a collection with the perfect match for any and every natural texture - one that would celebrate, not conceal, our unique beauty. In 2012, Heat Free Hair was born.
Today, over half a million women around the world have revealed the versatility in all that it means to be natural.
Bring out the best in your braids with our new Boho Deep Wave texture, available in five tone-accentuating colors to make this your most beautiful braid season yet.
If there´s one protective style every natural girl must master, it´s the twist out. Its low maintenance doesn´t mean the look lacks any style and creativity.
We´re here to tell you, a twist out can pack a lot of style with a whole lot of juicy curl definition, too.
Here´s a new take on a twist out that will have you falling in love all over again with this classic protective style.
We call it the Layered Twist Out. It´s your gorgeousness, elevated.
Step 3: Run a blow dryer through your hair for smoother twists.
Step 4: Section and set twists with Curl Whipped Mousse.
Brush through for even distribution and twist. Our Curl Whipped Curl Defining Mousse really is the secret ingredient to getting the perfect curl definition in your twist outs.